Updated: August 09, 2020 10:48 PM
Created: August 09, 2020 09:26 PM
(ABC 6 News) -- Every day throughout our communities, people are fundraising to help reach their goals.
In Rochester, people are mobilizing to fund the Lincolnshire Splash Pad. They’re doing it by using tools from a Rochester start-up called 4Giving, "What we want to be able to do is provide the technology for those organizations to connect with those people who feel passionate about their mission,” Cory Kampschroer, senior strategic development partner for 4Giving said.
Because of COVID-19, local businesses are turning to 4Giving. They utilize QR codes and custom branding to help business owners reach their funding goals, "We leverage that technology to make this simpler to reach more people to be able to get more people to support our cause,” Kampschroer said.
One business benefiting from 4Giving is Collider Coworking, "We raised about $4,000 to help local businesses and then gave that out to grants to those businesses to help keep the lights on. We started working on that program and then transitioned into 4Giving as our main donation platform,” Jamie Sundsbak, director of operations for Collider Coworking said.
4Giving helped redesign Collider's website - a surprise for Jamie, “They gave us a mock-up of our current site within a day and a half and said here is where we can add specific areas that we think would help people that come to your page and that was amazing we didn't even ask for that,” Sundsbak said.
KRPR 89.9 in Rochester also uses 4Giving for radio broadcast upgrades. Morning host Brian Taylor says the QR feature helps since it is easy to use and not everyone carries cash.
Sam Eder, CEO of Big Wheelbarrow, also uses 4Giving and says through their partnership, they have helped families in need, “After the initial pandemic lockdown, farmers all over the country faced a massive loss of restaurant and hospitality customers, while food banks faced unprecedented demand,” Eder said. “The 4Giving platform helped us raise over $20,000 to pay for food and transportation costs. Thanks to 4Giving, hundreds of thousands of pounds of food made it from family farms to families in need.”
Cory says motivating businesses to think outside the box is important, “It's been really eye-opening for them to say you know what, we never really thought about this, we weren't thinking that way,” Kampschroer said.
4Giving is free to use. If you would like more information or start fundraising, visit their website at this link: https://www.4giving.com/
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